SEO FAQ
What is SEO?
SEO stands for Search
Engine Optimization. It is process, in which a web page or a
web site is optimized for search engines. By optimization, a
search engine such as Google finds the page, includes it in
the index, and displays the page when someone is searching for
information.
Why is SEO recommended?
Unfortunately, billions of
web pages are indexed, and millions of web pages are being
added every day. It is not sufficient to be included in any
search engine index, but also important that potential
customers (or information seekers) visit your website. When
searching for any product or service, usually, people go no
deeper than 3-4 pages. If your web page is embedded deep in
the search results, it is unlikely that anyone will visit your website. Therefore, you need to improve the visibility of your
web site (or web pages contained in your web site). The answer
to this is: Search Engine Optimization.
How soon can I expect search
engines to list my site?
The search engines can take
anywhere from 2 weeks to 3 months to list your site. In
the event of a brand new site, it can take up to 12 months to
get found in the Google search engine.
How can I keep track of the visitors to my website?
With the purchase of any DL
Web Works search engine optimization package you will receive
a website traffic script for installation on your website.
This will allow us to establish how much traffic the site is
getting, where the site traffic is coming from, what search
engines are referring visitors, and many more things.
Which search engines are the
most popular?
More than half of global
Internet users rely on Google for their search needs. See
recent usage share percentages below. Google is also ranked
number one in the United States.
Search Engine Global Usage
Share
-
Google 56.4%
-
Yahoo! Search 21.1%
-
MSN Search 9.2%
-
AOL Search 3.8%
-
Terra Lycos 2.0%
-
AltaVista 1.7%
-
Ask Jeeves 1.7%
Source: OneStat—May 2005
Which directories are the most
popular?
- Yahoo! Directory
- The Open Directory Project (DMOZ)
- Looksmart/Zeal
- About.com
- Business.com
What do you mean by keyword
analysis?
Whether you are creating a
website or preparing for search engine optimization, keyword
analysis is the most critical phrase in any marketing
campaign. Keyword analysis is the process of analyzing and
selecting search words and phrases that your potential
customers are likely to use when looking for your information,
product or service.
This process includes analyzing your competitor’s keywords as
well as the effectiveness of each keyword or keyword phrase.
Ultimately, you want to select relevant keyword phrases that
are actually used by your prospects and are not extremely
competitive.
Contact us today for more information
or
Request
a free search engine optimization consultation and search engine
ranking report
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